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New Survey from Collibra by The Harris Poll Reveals Lack of Trust in U.S. Government Approach to AI Regulation

Decision-Makers Seek Updates to Copyright Laws to Protect Against AI and for Big Tech to Compensate Creators to Use their Data


Collibra, the Data Intelligence company, today announced the results of a new Harris Poll survey of over 300 U.S. adults ages 21+ who are employed full-time as data management, privacy and/or AI decision makers at their current companies (“decision-makers” throughout), and found that nearly all respondents [99%] cite threats necessitating AI regulation in the US, with many decision makers, regardless of organization, expressing skepticism in the U.S. government's current approach to AI regulation."

“Without regulations, the U.S. will lose the AI race long term,” said Collibra co-founder and CEO Felix Van de Maele. “While AI innovation continues to advance rapidly, the lack of a regulatory framework puts content owners at risk, and ultimately will hinder the adoption of AI.”

The new survey found that decision-makers polled are calling on the U.S. Government to update copyright laws to protect against AI [84%] and for the Big Tech companies to compensate people for the use of their data in AI training models [81%]. Many are also in support of both federal [76%] and state [75%] regulations to oversee the technology’s evolution.

According to IDC, 60% of governments worldwide will adopt a risk management approach to framing their AI and generative AI policies by 2028. The European Union continues to play a leading role globally in the AI race with The AI Act, the first-ever legal framework on AI, set to become law on August 1, 2024. The AI Act will address the risks of AI and aims to provide AI developers and deployers with clear requirements and obligations regarding AI usage.

Notably, Van de Maele believes the U.S. should learn from the likes of the EU and seek to find a balance between developing the rules needed to regulate AI while also not putting in too much oversight to inhibit future innovation. Collibra’s new survey cited privacy concerns [64%], safety and security risks [64%], followed by misinformation [57%] and ethical use and accountability [57%] as the biggest threats necessitating AI regulation in the U.S. today.

On a more positive note, the new survey also found that nearly 9 in 10 decision-makers say that they have a lot or a great deal of trust in their own companies’ approach [88%] to how they will direct the future of AI, with three quarters [75%] agreeing that their company prioritizes the need for AI training and upskilling across the business, with decision-makers at large companies (1000+ employees) more likely than those at small companies (1-99 employees) to agree (87% vs. 55%).

“As we look to the future, we need our governments to set clear and consistent rules while also creating an environment that enables innovation and bolsters data quality and integrity,” added Van de Maele.

For more information and resources on Collibra’s product offerings, please visit collibra.com.

Survey Methodology

This survey was conducted online within the United States by The Harris Poll on behalf of Collibra from July 9-12, 2024, among 307 U.S. adults aged 21+ who are employed full-time, as data management, privacy, and/or Artificial Intelligence (AI) decision-makers (director level or higher) at their current company (“decision-makers”). The sampling precision of Harris online polls is measured by using a Bayesian credible interval. For this study, the full sample data is accurate to within +/- 5.7 percentage points using a 95% confidence level. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact pr@collibra.com.

About Collibra
Collibra helps our customers do more with trusted data. Our Data Intelligence Platform brings flexible governance, continuous quality and built-in privacy to the world’s leading brands. To learn more, visit collibra.com and follow us on LinkedIn, X, Facebook and Instagram.